Laughlin Group is a Contexed strategic partner, and we’ve have teamed up on many projects. Whether it’s startup incubation or product launch, Scott provides ideation, perspective and mentorship. Laughlin Group is a TechMark™ business simulation partner, delivering a boot camp experience to higher-ed students. Businesses looking to scale can look to Laughlin Group for the objective guidance needed.
You may not know it, but you are in the business
of marketing your product or service
Starting and running a small or medium size business is a crash course in the school of life. And the first thing you learn is that you don’t know it all.
You do know your business. Inside and out. But it’s not enough.
You need to show your customers the value of what you offer. Why they should choose you instead of your competitors.
Laughlin Group can help you do this by:
- Branding your business
- Defining your differentiators
- Cultivating your customers’ experiences
- Refining your process
It’s your job to run your business. It’s our job to uncover, craft and develop your unique brand position and determine the most effective ways to communicate that to your ideal customers.